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Google Analytics offers valuable insights into your website visitors' activity to help you make informed decision on your communications, marketing, and engagement.
The Center and Google partnered to offer Google Analytics & You, a 2015 webinar on how nonprofits can best use its features and tools.
With so many vendors to choose from, it's difficult to know which option is truly best for your organization. Several guides are available to help you establish a custom framework for your organization that will determine which donor database it best for you and your fundraising strategy.
Whether you are just starting out with social media or you've been using it for a while, NonprofitMarketingGuide offers tips and advice on mastering it. Additionally, Accessible Social is a free resource hub for communication professionals who want to learn how to make their social media accessible for people with disabilities.
A good case management tool allows you to track, assess outcomes, and report on the information your organization needs to work with a client – from their age, address, job history, medical history, and childcare situation to demographics, interactions, scheduling, billing, and more. In A Few Good Case Management Tools, Idealware highlights several affordable tools that can be used by all sizes and types of nonpro
A web hosting provider stores the files that make up your website, and reliably connects them to the Internet so your constituents can see your site. Idealware's A Few Good Web Hosting Providers shares insight from nonprofit internet specialists on the web hosting providers that have worked well for them, and tips for hosting everything from a basic website to a powerhouse web application.
Accepting payments by credit card is not difficult or expensive. TechSoup's A Few Good Methods for Processing Credit Cards provides tips and tools to process credit card transactions, both on- and offline, for organizations of all sizes.