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What does your organization’s current financial close process look like? Whether you scramble every month or feel like things run smoothly, it’s helpful to pay attention to certain key areas.
We continue to share resources and support for nonprofits impacted by Hurricane Helene who are both recovering and serving the needs of their communities across western NC. Resources for Nonprofits + How to Help
Information & Technology
Search Engine Optimization (SEO) is more of an art than a science, given the proprietary nature of various search engine companies' tightly guarded internal algorithms that index and rank websites to display in search results shown by Google, Bing, and Yahoo.
The starter guides below are for nonprofits seeking to improve their website's overall traffic and the number of keywords that visitors might use as a way to find a nonprofit's website.
Reprinted with permission from Medicus IT (formerly MDcentric Technologies)
Life is full of ups and downs and twists and turns. And, when it comes to operating a nonprofit, expecting the unexpected is the best way to secure your organization for success down the line.
That's why it is paramount that every organization has a business continuity plan. These plans are designed to help an organization thrive even during an unpredictable event.
Fundraising should be easy, and it should work. But most nonprofit leaders struggle to come up with an effective fundraising strategy. They spend a ton of money on websites that don’t bring in new donors. They need to send fundraising emails, but are not sure where to start. When leads slow down, they’re at a loss for how to get them going again. The secret to solving these problems is an email marketing funnel.
Participants will learn practical and realistic tips on:
You work hard and wear a lot of hats (with no time to buy the matching shoes). Changing the world can be time-consuming and stressful! Let us lighten your workload and preserve your sanity with this free webinar that’ll help you put your nonprofit website to work for you and make it multitask as well as you do. Go beyond the basics with Molly Coke as she talks about how to leverage technology to help support your mission and make your life easier.
Participants will learn:
Guest article by MDcentric Technologies
It’s hard to imagine the worst-case scenario happening to you. But that doesn’t stop residents and millions of other people from purchasing homeowner’s, renters, or auto insurance, does it? Just like any other type of insurance you invest in for a rainy day, your organization's data protection and cybersecurity should be no different. By staying proactive with data security, you can prevent a business-ending disaster from happening to you.
Here are seven strategies to prevent a security breach in your organization.
Equity Guide for Nonprofit Technology (NTEN, 2020) - The guide is divided into three sections reflecting different nonprofit technology categories. Your organization may participate in one or more of these categories:
If your nonprofit sends out the same email to multiple contacts at one time, it is subject to federal laws governing "commercial" email. Namely, the CAN-SPAM Act of 2003 is applicable to mass emails such as nonprofit's newsletters, and infringements reported to federal agencies (primarily the FTC) can incur penalties of up to $16,000 per email violation, with no maximum penalty.
Legal Guidelines
Nonprofit program managers ask themselves “How do I reach my volunteers or participants to participate in the activities to achieve the program’s intended outcome or goal?” The next question is often “And, how do we track their participation?” Despite the emergence of affordable mobile technology, staff are often not sure how to decide if an app is the right solution to answer these questions.
Research is tantamount to effective advocacy and impactful programming. In order to maintain program effectiveness, organizations must evolve with the needs of those they serve, and that is impossible if they do not know what those current needs are. Data collection, dissemination, and research are imperative to ensuring that organizational efforts are being targeted where needed. Non-profit leaders need to identify trends in order to surface any gaps and inconsistencies in their programming to prevent diminishing returns on their investment into the communities they serve.