Join Antionette Kerr, co-author of Modern Media Relations for Nonprofits, to learn three simple ways to boost coverage and make your G.R.E.A.T. [Goal-Oriented, Responsive, Empowered, Attractive and Targeted] media relations strategy. You'll gain understanding on:
- Why you should establish media relations goals
- How to create a two-way relationship with journalists
- How to have an empowered media strategy
- How to make your mission, programs and even data appealing to media outlets
- How to be more strategic in 2019!