Do you feel like your current donors are getting “burned out?” Are you ready to expand your support base through direct mail campaigns? If you answered “yes” to either of the questions above, join Funding for Good for the dos and don’ts of direct mail campaigns.
- Learn what “segmenting your mailing list” means and why it is important;
- Break down the direct mail process from A to Z;
- Walk away with a clear understanding of what a new donor acquisition is and what is not;
- Gain tips on how messaging must be tweaked to compel different recipients to action
This webinar is Part 1 of a series on Direct Mail Appeals. Learn about more about Part 2. Non-Members, register for both webinars and save $10!
Center-Hosted EventAll Others: $30
About the Presenter:
In 2009, visionary, Mandy Pearce, founded her flagship company, Funding for Good, to equip organizations with all of the skills and tools needed to become successful and sustainable. She continues to enjoy evolving this company to meet the changing demands of the nonprofit world. For over two decades, Mandy and her team of experts have shared their proficiency in fundraising through executive coaching, strategic and development planning, seminars and specialized consulting programs. Mandy’s dynamic teaching style has brought thousands of people to her presentations at conventions, training workshops and online platforms. Mandy established Funding for Good, Inc. upon the core values of honesty, efficiency, direct communication and bringing sustainable dollars to local communities. Mandy lives in Hickory with her husband, Ricardo, and their two furbabies, Dalli and Max. She and Ricardo also own and operate a successful landscaping and custom woodworking company. On her days off, Mandy enjoys working in their garden, sipping sweet tea on their porch swing with a good magazine, and cooking gourmet meals for their family and friends.