Resource Library

The Center's resource library has over 800 items covering the breadth of topics in nonprofit management. Find answers to your questions plus articles, sample policies, checklists, and more.

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The Nuts and Bolts of Program Evaluation: Designing Effective Logic Models and Evaluating Service-Oriented Nonprofits

(May 23, 2023 webinar) View this webinar for the knowledge and tools you need to design effective program evaluations and improve the outcomes of your nonprofit programs. We’ll dive into the essential components of program evaluation for nonprofits, the basics of designing a logic model, and the different methods of program evaluation. We’ll also use real-life case studies to learn about how to measure your nonprofit programs’ success and share the story of your impact with relevant stakeholders.

Storytelling for Impact

(April 27, 2023 webinar) From the beginning of civilization, storytelling has maintained a uniquely impactful position in defining culture, motivating action and bringing people together. Today’s marketers need to be better storytellers than ever before as more and more stories are told all around us. Join Firespring’s Kiersten Hill as she goes through tips, techniques and tools to help the modern marketer tell better and more impactful stories to activate their audiences around ideas and actions.

Fundraising with Email Marketing

(October 6, 2022 webinar) Participants will learn practical and realistic tips on: the basics of email marketing; How to create a donor funnel that works; The anatomy of a nonprofit email marketing campaign; Five secrets of email marketing geniuses.